SEO Executive
About the Role
We are looking for an SEO Executive with hands-on experience in D2C and B2B SEO, including on-page SEO, off-page SEO, technical SEO, keyword research, content optimization, and link building.
The candidate should also understand AI Search Optimization, AEO, and GEO to improve the visibility and citation of our websites and brand content across platforms such as ChatGPT, Claude, Gemini, Perplexity, and other AI-powered search and answer engines.
Key Responsibilities:
Manage complete SEO activities for D2C and B2B websites.
Work on on-page SEO, off-page SEO, technical SEO, and link building.
Conduct keyword research and optimize website content, blogs, product pages, and landing pages.
Build high-quality backlinks through ethical SEO practices.
Analyse website performance using Google Search Console, Google Analytics, SEMrush, Ahrefs, or similar tools.
Prepare SEO audits, competitor analysis, ranking reports, and traffic reports.
Coordinate with content, design, and development teams for SEO improvements.
Support social media and content distribution activities when required.
Use AI tools for SEO research, content planning, optimization, reporting, competitor analysis, and AI-search visibility tracking.
Develop and execute AEO/GEO strategies so that the company, products, and expertise are discoverable and cited in AI-generated answers.
Create authoritative, structured, and citation-worthy content, including FAQs, comparison pages, expert articles, glossaries, product data, and knowledge-hub content.
Implement and validate structured data and schema markup, including Organization, Product, Article, FAQ, Breadcrumb, and other relevant schemas.
Improve brand authority and entity signals through consistent company information, expert profiles, digital PR, high-quality mentions, backlinks, and trusted third-party citations.
Monitor brand and website visibility across ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews, and similar platforms, and prepare monthly AI-visibility reports.
Work with developers to ensure AI crawlers and search-engine bots can access important website content through proper robots.txt, sitemaps, internal linking, page speed, and indexability.
Qualifications & Skills:
- 2 to 4 years of SEO experience.
- Strong knowledge of D2C SEO, B2B SEO, and eCommerce SEO.
- Good understanding of keyword strategy, backlink analysis, content optimization, and technical SEO.
- Hands-on experience with Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar tools.
- Well-versed with AI tools, modern SEO techniques, AEO, GEO, and content optimization for AI-powered search platforms.
- Practical understanding of how AI answer engines discover, evaluate, summarize, and cite web content.
- Experience with schema markup, entity SEO, content clusters, digital PR, and building authoritative source signals.
- Ability to measure AI-search performance using prompt tracking, citation monitoring, referral traffic, branded search growth, and share-of-voice reporting.
- Good written English and communication skills.
- Strong analytical and data-driven thinking.
- Experience in USA or Europe market SEO and AI-search optimization projects will be preferred.
Work with us
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